Keratex Hoofcare is a family-run business which began with the creation of our flagship product, Keratex Hoof Hardener, in 1991.

Dr John Irving MBE, PhD, C Eng, Fraes founded the business based on his idea for Hoof Hardener in Wiltshire, UK. He successfully patented the product, and Dr Irving was at the helm of the business until he passed away in 2011. The Keratex range has grown well over the years and still continues to expand with an ever-increasing global network of suppliers.

Keratex Hoofcare is based in the stunning Wiltshire countryside. It comprises three offices, a 4000sq ft Keratex product distribution centre and an equestrian area nearby.

Keratex Hoofcare’s founders combine a keen interest in all things equine with a firm background in science.

The Keratex Hoofcare product range has grown and developed by working through common problems and issues relating to horses’ hooves and finding solutions using experience, science and technical knowledge. All of our products are scientifically proven to work and are vet, farrier and rider endorsed. We have worked closely with the UK’s Veterinary Medicines Directorate (VMD) and America’s Food and Drug Administration (FDA) on our products.

Since its inception in the 90s, Keratex Hoofcare has become a household name in the equine industry and now has a worldwide market as a brand leader in equine hoofcare. Keratex Hoofcare is one of the leading global product ranges in the hoof care industry today with a reputation for hi-tech, revolutionary products and formulas.

Their products have been used in many previous Olympic forges, and are used and recommended by world-renowned Olympic farrier Ian Hughes.

Keratex Hoof Hardener

Keratex Hoof Hardener is a patented, award-winning and  world-famous formula which acts specifically on keratin, the  protein which forms most of the hoof and ...

Keratex Hoof Gel

Keratex Hoof Gel gives hooves total protection from the harmful effects  of water damage. When hooves are exposed to excess moisture – from muddy/boggy ...

Keratex Hoof Putty

Keratex Hoof Putty is a unique adhesive waxy substance which is cleverly designed to be packed  densely into punctures, holes and cavities, preventing mud ...

Keratex Cooling Gel

Soothes and cools muscles, tendons and ligaments after hard work. Keratex Cooling Gel is the perfect way to cool your horse's ...

Keratex Mud Shield Powder

 Waterproofs Legs & Body Against the Effects of Mud & Water.   Keratex Mud Shield Powder guards against the effects of ...

Keratex Nail Hole Damage Repair

Keratex Nail Hole Damage Repair is a great item for your grooming kit. Using the specially designed precision nozzle, simply squirt ...

Keratex Hoof Wash and Soak

Keratex Hoof Wash & Soak is a unique and very economical wash or soak for the hooves and lower legs, which ...

Keratex Cleansing Hoof and Leg Scrub

Keratex Hoof & Leg Scrub is formulated especially to wash horses' wet and muddy hooves and legs.  Keratex Hoof & Leg ...

Keratex Hoof Moisturiser

This product is specifically designed to address dehydrated, straw-like or brittle hooves to restore natural health and vitality. Keratex Hoof Moisturiser ...

Keratex Frog Power Cleanser

Keratex Frog Power Cleanser is great for smelly and/or black frogs, or frogs that need some attention during rainy spells, boggy ...

Keratex 3P Hoof Repair

Keratex 3P Hoof Repair - This handy repair kit will imitate natural hoof horn to replace missing foot and help retain ...

Keratex Hoof Shield

Keratex Hoof Shield - Gives a beautiful sparkle to horses' hooves! OK we admit it... this one is just for fun! ...

Keratex Cosmetic Hoof Filler

Cosmetic Hoof Filler - Perfect for filling in and smoothing over minor imperfections and blemishes Keratex Cosmetic Hoof Filler is a ...